Weekend Reflection: What Makes Small Businesses the Economy's Backbone?


My wife and I went shopping over the weekend, and it got me thinking.

As someone who's been in the small business trenches, I can tell you – it's not for the faint of heart. Those 3 AM moments wondering if you made the right call. The constant hustle to keep the dream alive and the lights turned on. It can be a daunting challenge.

𝗕𝘂𝘁 𝗵𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝗳𝗶𝗿𝗲𝘀 𝗺𝗲 𝘂𝗽: small businesses aren't just cute shops we should support out of guilt. They're literally the backbone of our economy.

Think about it – they employ almost half of all private workers in the U.S. Your neighbor's landscaping company, that local marketing agency, the restaurant down the street – they're all putting food on tables.

And don't forget about the innovation! Every major breakthrough probably started in someone's garage. Small businesses don't have the luxury of playing it safe – they have to be creative, pivot fast, and find solutions nobody else is offering.

What really hits me is how these businesses become part of the community's DNA. They sponsor little league, donate to school fundraisers, and somehow always know exactly what their customers need.

When 2020 hit, it was small businesses that figured out how to pivot overnight. Restaurants became grocery stores. Fitness studios went virtual. They didn't have layers of bureaucracy – they just adapted and survived. They also kept our communities alive.

And competition? When you've got a bunch of small players in the market, everyone brings their A-game. Better prices, better service, better innovation.

Every time I work with a business owner – whether they're solo or running a team of 500 – I'm reminded these aren't just businesses. They're dreams made real. People who decided to bet on themselves.

So next time you're shopping, think about where you're spending your money. Every dollar is a vote for the kind of economy you want to live in.